Paper: Effect of Price-Discount Distribution in Multi-Unit Price Promotions on Sales Value and Retailers' Revenues: Evidence From Multi-Unit Auctions (IAAE’s 28th Triennial Conference (August 18-24, 2012))

Effect of Price-Discount Distribution in Multi-Unit Price Promotions on Sales Value and Retailers' Revenues: Evidence From Multi-Unit Auctions

Wednesday, August 22, 2012

ExpoCenter III (Rafain Convention Center)

Faical Akaichi , Agriculture Economics and Agribusiness, University of Arkansas, Fayetteville, AR

Rodolfo M. Nayga Jr. , University of Arkansas, Fayetteville, AR

José M. Gil , Centre de Recerca en Economia i Desenvolupament Agroalimentari- CREDA-UPC-IRTA, Castelldefels, Spain

Papers: